para los que aún dudan del futuro de las nuevas tecnologías. Ver report en file (Box.net widget).
Monday, October 15, 2007
Big Guys Mandating More Digital
By Seana Mulcahy
According to a ZenithOptimedia report released last week, there are more positives on the horizon for 2008:
–Online video and local search will drive 30% growth in Internet ad expenditures this year — nine times faster than the rest of the ad market.
–The US downgraded to 2.5% growth in 2007 from 3.3% after credit squeeze and continued slump in housing market.
–Total online ad sales growth is said to be at 29.9% this year.
